Lookbook/Inspiration Idea

It was also suggested at the Interim Crit that there be an inspiration section within the app. At first, I didn't know how this would be implemented within the current app design, but after being told to make changes to it, I can add more features. This also works nicely with the interactive magazine content as now consumers have a space to 'store' their inspiration. Within the tab there will be a Pinterest/Tumblr style feature whereby consumers can build up their own moodboards of inspiration that they like. This will also help the app to build up a better idea of what the consumer's style is like to help outfit recommendations. Users will be able to upload their own images as well as scan them from the magazine. In addition, any photoshoots from the magazine will also be able to be viewed under the Lookbook section, plus new shoots exclusive to the app will be produced every time the new magazine is out showcasing the different trends and different ways to wear them.  This links the magazine and the app together even more so the brand really ties in all it's extensions.