14 March 2014

Final App Icon Designs




I had a lot of experimentation with the colour as there are quite a few in my palette. I can't decide which colour works best as a simple background; the blue and lilac stand out as their very appealing colours plus known to be pleasing to the senses according to colour psychology. I am also really drawn to the pink and blue dip-dye background as it's something a little bit more interesting than simply a plain block colour. Of course, not every consumer is into 'ombre' however, so a block colour may be better. 

At first I didn't know if I would like the design with all the clothing in but I think it makes the app seem more fun and friendly, but it's growing on me as it's something a bit different. It retains the font that Company use to consumers know it's part of the brand but then the illustrations differentiate the app from the magazine side. In addition, Company often use illustrations within the magazine, however they are more 'sketchy' rather cartoon like, however I'm not good at sketchy drawings. I'm going to get more feedback on my icon as I won't be able to make the decision by myself.




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