3 February 2014

Initial Idea #5- Styling App

A London based fashion company called Thread have recently launched their own personal stylist application for busy men who don’t have time to peruse outfits but still want to look good. The app uses personal shoppers to find clothes suited to them and create entire outfits that the user can buy without the consumer having to go through the shopping experience. This application is currently only available for men, so to expand there would be an app created for women. As women enjoy the shopping experience this part of the app would be changed. Instead women can upload what’s already in their wardrobes and the stylists can create outfits that way, as well as suggesting things to buy that will go with their closet and general style.

*I found out about this service through the following article on Business of Fashion here 

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